The Better Ethics and Consumer Outcomes Network
Making the internet better for business and society

As Seen In

You may have seen some of our work before

Want to work for Google?

Watch Joe Toscano, Co-Founder & CEO of BEACON, explain how we're all working for Big Tech companies without even realizing it, why we deserve a cut, and how we make it happen.  

The Social Dilemma

A docudrama that explores the inner-workings of the social media platforms that have the ability to manipulate behaviour, nurture addiction and enable widespread societal harm.

Social Media Radicalizes Us

Social media forces us to pick sides. Researchers have discovered this confirmation bias greatly contributes to the deep societal divisions that are harming the unity of nations around the world.

Featured In

Why Our Work Matters

Will the future belong to the innovations that make our lives better, more fulfilled, more human or will it belong to those tools that pries our attention to the exclusion of everything else?

Tim Cook

CEO Apple,
Data Privacy Day 2021

Who We Are

BEACON is a social innovation organization that operates at the intersection of human-centred design, social impact, and public policy.

What We Do

We promote a better future through technology. We believe in improved prosperity for consumers, communities and companies alike

Who We Help

Businesses and Consumers alike. We believe everyone benefits when technology becomes more human-centered, equitable, and trustworthy.

Pulse Policy Center

Take "Data Privacy" off your to-do list today


Policy Proposals

We've spent the last several years surveying the landscape and creating proposals for how to make a better internet.

Better Emails

Industry news, cutting edge tips, and valuable resources

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