Data Transparency Declaration

Consumers deserve the right to understand what they’re consenting to but don’t have the time or knowledge to understand the depths of current legal agreements.

Policy Overview

Consent agreements are currently created to protect companies,and they’re doing a great job.

The average agreement is written at a post-graduate level and is20 to 30 minutes long. Meanwhile, the average US citizen (nearly67 percent) hasn’t graduated college. Many (42 percent) can’t evenread beyond 8th grade comprehension. Globally, this means theseagreements are incomprehensible to the large majority (90 pluspercent) of the world.

To increase accessibility, a Data Transparency Declaration shouldbe considered. The purpose of this declaration would be to giveconsumers enough context to determine whether they trust thepolicy they’re engaging or if they should be more cautious.

This declaration represents an opportunity to inform consumersand increase accountability within the industry while also protect-ing the industry’s ability to innovate.

Transparency Declaration should include, at a minimum:

  • Number of Personally Identifiable (PI) data points collected
  • Number of partners PI data is being shared with
  • Number (and percent) of partners with a data breach in the last three (3) years
  • How long data can be stored
  • Whether or not new partners can be created without additional knowledge or consent
  • Who to contact in case of issues
  • Grade 8 reading level or lower in order to meet accessibility needs of global consumer, including children age 13+

Policy Benefits

  • Doesn’t require companiesto reengineer their product tonew technical standards
  • Consumers given context toaid in understanding the riskthey’re accepting
  • Gives companies incentive toinformally govern each other
  • Simple enough to implement tomorrow
  • Has not been discussed or implemented anywhere else in the world, giving first adopter a unique perspective.

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We've spent the last several years surveying the landscape and creating proposals for how to make a better internet.